This may not be everyone's cup of tea, but there are many options that can be helpful towards finding people.
Some exploratory options may be:
- Word of Mouth
- Snail Mail
- Email Blasts
- Social Media
- Directories
- Classifieds
- CraigsList
Now you may say, well thanks for the info Captain Obvious, but how do I go about doing this?
Since this can be a timely matter, I will make a multi-post piece out of this story.
For now, we can start with Word of Mouth and Snail Mail.
So you are trying to find some new clientele, start with the basics of K.I.S.S.
Keep It Simple Stupid.
Talk to your friends, relatives, businesses, forums, anything that may help you in the local neighborhood. Some of the tricks I have learned to get into the local business flow is to find social clubs. Whether it be the Elks Club, Rotary Club, AmVets, VFWs, Church Groups, Business Groups (check restaurants, coffee shops, grocery stores, for flyers), local smalltown papers, community websites, sporting leagues. These are all viable options to talk to people who are local that may own, or work for a company that uses asset-based loans for buying their receivables. Never be afraid to ask, or to get some feelers out when looking for business.
The second topic was Snail Mail, it may be a dying art, but a bulk mailing still shows a personal, physical touch in business. Visit a website like GotPrint? , Overnight Prints , PS Print and get some postcards, flyers, or anything that you want made. It is cheap, easy, and efficient. Never be afraid to send a mailing, it may cost more than an email, but someone has to actually pick up the mailing.
We can continue this on another post, if you have any questions, feel free to ask. I am always open to suggestions about what to write about, or how I am writing.
Until Next Time
Factor ya later.
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